Handmade Gifts & Custom Creations
Zee Arts and Crafts
Introductory Description:
Zee Arts and Crafts is a creative, handcrafted brand launched to bring joy through personalized and custom-made creations. Rooted in a passion for artistry and meaningful gifts, the brand focuses on unique handmade products, with a strong emphasis on detail, elegance, and creativity. The goal was to create a visual identity and digital presence that reflected the founder’s creative soul while maintaining professionalism and brand coherence across platforms.
Details
2017
Abidjan, Ivory Coast
Categories
• Branding & Visual Identity
• Website & E-commerce
• Packaging
Scope of Work
- Visual Identity Design
- E-commerce Website (Shop, Cart, Checkout, Payment Integration)
- Logo & Graphic Assets
- Product Photography Integration
- Packaging Concept Design
Our Approach
We embraced the founder’s vision and personal story to build a visual world that feels both artistic and refined. The branding was carefully crafted to evoke warmth, creativity, and handmade authenticity. The website was designed to function more as a digital catalog and storytelling platform rather than a typical e-commerce store — putting the products and brand essence at the center.
A soft, feminine color palette and handwritten style were used across the brand elements, with clean layouts and gentle animations for the web interface to reflect the handmade elegance of each piece.
Key Deliverables
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Logo Design and Brand Guidelines
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Color Palette, Typography, and Visual Assets
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Custom Website Design (www.zeeartscrafts.com)
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Product Showcases and Visuals
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Packaging Label Samples (for gifting and wrapping)
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Mobile-Responsive Layout & User Experience