Yoplait Côte d’Ivoire

Introductory Description:

Yoplait Côte d’Ivoire partnered with MS Insights Consulting to bring a creative twist to their brand storytelling—combining playful CGI visuals with culturally resonant campaigns. As one of the world’s most recognized dairy brands, Yoplait sought to create emotional connections with local audiences in Côte d’Ivoire through impactful, imaginative content.

Details

2025
Abidjan, Ivory Coast

Our Work

✅ Completed Project

• CGI Campaign – Valentine’s Day 2024

  To introduce the new Coconut flavor, we created a fully animated CGI video centered around the playful and romantic tagline: “Je t’aime, Coco!”

  The visual was designed for social media activation during Valentine’s week, highlighting the product in a charming, stylized environment. The campaign combined emotional storytelling with product focus, using high-end 3D animation to reflect the freshness and delight of the flavor.

🔄  Ongoing Collaboration

• Upcoming CGI Series

  We are currently developing a new set of CGI visuals to support Yoplait’s evolving product line and seasonal activations. These visuals aim to push the brand further into high-concept, trend-driven content for the West African market.

• New Website Launch (Coming Soon)

  MS Insights Consulting has been entrusted with the full redesign of Yoplait Côte d’Ivoire’s website. The project is scheduled to begin soon and will reflect the brand’s modern identity, showcasing its product lines, nutritional value, and community initiatives in an engaging, responsive digital experience.